Marketing Opportunities at Firebird

At Firebird Raceway, we take pride in delivering exceptional value to our marketing partners. Our commitment to “going the extra quarter-mile” ensures your message reaches an engaged, loyal audience of motorsports enthusiasts.

Why Choose Firebird?

Independent studies confirm that racing fans demonstrate remarkable loyalty to companies that support drag racing facilities like Firebird. This passionate audience base, combined with our strategic marketing approach, creates powerful opportunities for your brand to connect with both existing and prospective customers.

Marketing Solutions

VIP Hospitality Experience

Transform your client or staff relationships with an exclusive night at the drag races. Our premium Pavilion and Chalet facilities offer:

• Private grandstand seating
• Covered dining areas
• Full-service catering
• Availability for 50 to 400 guests
• Available during major racing weekends

Strategic Track Signage

Maximize your visibility with our premium signage locations:

• Top Deck Super Signs above the grandstand
• Bull’s-eye fence signage in the starting line area
• Front-facing grandstand signs
• Guard wall signage
• Select premium positions on the Scoreboard and Timing Tower (limited availability)

Annual Motorsports Yearbook

Our coffee table-quality souvenir program showcases the best of regional motorsports through stunning photography and engaging content. Advertising options include:

• Full-color displays
• Black and white formats
• Distribution to fans, competitors, and businesses from March thru October

Event Sponsorship Packages

Create maximum impact with our comprehensive sponsorship opportunities:

• Title race sponsorships
• Series presenting rights

Custom marketing packages including:

• • Television and radio exposure
  • Track signage
  • Motorsports Annual Yearbook advertising
  • Season tickets and credentials
  • Integration with promotional materials
  • Social Media exposure via Facebook, Instagram and YouTube channels

Partner With Us

Our marketing team specializes in developing customized solutions that deliver measurable returns on your investment. We understand that every business has unique objectives, and we’re committed to creating a partnership that drives results for your brand.

Ready to Learn More?

Contact Marketing Director Brad New at (208) 939-9208 to:

• Request our Marketing Rate Card
• Discuss custom sponsorship packages
• Schedule a facility tour
• Explore partnership opportunities

Let us show you how Firebird can accelerate your marketing success.